ME Studio planned and realized an exhibition stand for Suunto at the Consumer Electronic Show in Las Vegas for the second year in a row. In planning the stand, emphasis was successfully put on Suunto’s brand, nature and facilitating open encounters. Suunto launched a new product at the stand, Suunto 3 FITNESS, as well as a new device stand coming to retail stores.
“ME Studio’s idea for the construction of the stand clicked in place quickly and in practice turned out to be a very functional solution. During the project, cooperation was fluent and at no point did we have the slightest worry about the stand getting ready. This gave us the freedom to prepare and implement the practical program and sales work at the stand, which resulted in successful realization of an important fair investment for us.“
Terho Lahtinen, Senior manager, Future concepts @ Suunto
ME Studio's role
ME Studio was responsible for concepting, planning and the overall realization of the exhibition stand. ME Studio’s project team consisted of an executive producer working together with the customer’s global marketing team.
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